A New York City-based marketing technology company has acquired Denver-based Roximity, a small maker of tech that helps brands reach people when they’re inside stores.
Terms of the deal were not disclosed.
Roximity makes “beacons,” small pieces of hardware that retailers, restaurant owners and others put in stores, and the related software that can analyze the precise locations of smart phones being carried by consumers nearby.
Roximity employs eight people in Denver. Verve’s ownership…